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Adware: How to Beat the Sneakiest Software
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by:
Joel Walsh
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Promoters of adware, software that shows
advertising on a user's computer, use some cunning tricks to get you to
install their software on your machine.
Here's what to look out for.
Adware is, by definition, something reasonable people don't want on
their computers. That's why malware can't just come out and ask people
to install it.
Often, the computer owner is completely unaware of it being installed.
But not always.
When adware doesn't want to sneak in through an open window, it will
try to trick you into letting it in through the front door. Don't think
you could be
tricked? Don't be so sure until you've checked out these most common
ways people have been tricked into allowing malware to be installed on
their machines.
Adware Installation Trick 1: Piggybacking
• How it works: malware may come bundled with a legitimate
piece of software the user actually wants, such as a game or emoticon.
The malware is
merely labeled "companion software," without any indication of what it
will do.
• How to fight it: be very suspicious of any software that
comes bundled with other software. Don't installed software that comes
bundled with other
software unless you know everything that the bundled software does.
After all, if the bundled program has anything to do with the program
you actually want,
why couldn't the software developer just get both programs'
functionalities into a single piece of software? Software developers
are now very sensitive to
malware concerns and will provide a lengthy explanation of just why the
bundled software is necessary, in the cases when they actually do need
to use bundled
software.
Adware Installation Trick 2: Bait and Switch
• How it works: since people are getting more and more
suspicious of bundled software, the malware's developers may simply
label it as valuable
software, for instance, a browser plugin that supposedly accelerates
web browsing (but in reality only shows ads).
• How to fight it: again, a suspicious mind is useful in
avoiding malware. Ask yourself some questions:
o What will this software actually do? Malware often comes with very
fuzzy claims attached. Sure, it says it will improve your browsing
experience,
but how? Often, this improved browsing experience just means a browsing
experience with more advertising.
o If the software is so great, why is it being given away free? Most
commonly, software is only given out free in two cases: if it's
OpenSource
(designed by a community of developers and not proprietary--OpenSource
software is always clearly labeled as such); or simply a come-on for a
fuller-featured
version of the software. If neither case is true, there's a real chance
the software is financed by adware.
Adware Installation Trick 3: Outright Lying
• How it works: malware may even be labeled as something else
entirely, such as a well-known piece of software or a crucial component
of the computer
operating system.
• How to fight it: this is the trickiest malware of all, and
requires extreme caution. You don't want to start deleting any of your
program files,
much less your system registry entries, unless you're absolutely sure
it's malware. Plenty of overzealous parasite hunters have shot their
own machines to
bits this way. This is one case where you want to be using an
anti-spyware program, and preferably a second anti-spyware program to
provide a second
opinion.
Getting Rid of Adware
Adware is so tricky that trying to uninstall it by yourself could be
like a trip into the Matrix. Luckily, there are good anti-spyware
programs that tackle
adware as well--after all many adware programs are also spyware since
they monitor your internet usage.
True, it may feel like adding insult to injury to have to install more
software to get rid of software you never meant to install in the first
place. But
sometimes you just have to fight fire with fire.
About the author:
About the author: Joel Walsh has written a companion article on stealth
tactics used by adware: http://www.spyware-refuge.com?%20virus%20protection[Publish
this article on your website! Requirement: live link for above URL/web
address w/ link text/anchor text: "virus protection" OR leave this
bracketed message
intact.]
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